Basic Information
|
School : |
School of Economics and Management |
Gender： |
Female |
Date of Birth： |
198908 |
Title： |
Lecturer |
Education： |
Ph.D of Management |
Tutor： |
Master degree |
|
Interest of research: |
Strategic Management,MarketingStrategy, ConsumerBehavior |
Enrollment information
1. AdmissionDisciplines: Business Administration
2. ResearchDirection: StrategicManagement,MarketingManagement, ConsumerBehavior
3. EnrollmentYear: 2023-2024
Academic Background
1.2007.09-2011.06,Wuhan University of Technology, English literature,Bachelor’s degreeof Arts.
2.2008.09-2011.06,Wuhan University,International Economics and Trade(minor), SecondBachelor’sdegreeof Economics.
3.2011.09-2012.12,University of St Andrews (UK),Management,Master’s degreeof Management.
4.2013.09-2018.06,Wuhan University,Marketing management,Doctor’sdegreeof management.
Representative Projects
1. Presided over the Philosophy and Social science research project of Hubei Provincial Department of Education, "Research on the path and effect of enterprise technology transformation for complementary assets" (Project No. 21Q071), in research.
2. Presided over the Doctoral Research Start-up Fund Project of Hubei University of Technology "Research on the influence of market assets on the performance of technological change of enterprises" (Project No. BSQD2019048), in research.
3. Presided over the horizontal research project of Hubei University of Technology "Research on Coping strategies of Small and medium-sized enterprises under the background of Technology substitution", in research.
4. Presided over the horizontal research project of Hubei University of Technology "Research on Digital Transformation Strategy of High-tech Enterprises", in research.
Representative Articles
1. Wang Tao, Lu Yuxin. Relationship input of firms to government and firm exports in emerging markets: the moderating role of innovation capability [J]. Science of Science and Management of Science and Technology, 2017, 38(7): 90-104.
2. Wang Tao, Lu Yuxin, Jin Luoxin. Study on the influence of organizational structure organicity on reverse internationalization performance from the perspective of dynamic capability [J]. Chinese Journal of Management, 2018, 15(2): 174-183.
